folklore; folkway; folk custom

a letter written in kana script (as opposed to kanji)

consumer / civilian

clan; partisans; conspirators; gang; crew / a kind of flavor, taste, charm / one ingredient (in traditional Chinese medicine) / (buddhism) universality

folk song (of the ordinary people)

civilian

Numbers

an invisible spirit, particularly a fierce one

salami (sausage)

villager or villagers, the inhabitants of a village