A central issue, concern or characteristic, especially one that motivates people to make a choice. / (marketing) The principal desire that a salesman needs to "hit" in order to make a sale.

Alternative form of hot-button

Preserved apple purée with spices.

Any of many herbs, of the genus Ranunculus, having yellow flowers; the crowfoot. / Any flower of the genus Narcissus; a daffodil. / Affectionate or ironic term of address.

A hole through which a button is pushed to secure a garment or some part of one. / (chiefly Britain) A flower worn in a buttonhole for decoration.

(transitive, colloquial) To detain (a person) in conversation against their will. / (transitive, intransitive) To cut one or more buttonholes (in). / (transitive) To sew by buttonhole stitch.

Any fish of the family Chaetodontidae. / Pantodon buchholzi, a small brown fish of western African streams, often found in aquariums. / The butterfly cod (Pterois volitans).

Alternative form of close, but no cigar

A spread made from some type of seed or nut, similar to peanut butter.

A spread made from ground peanuts.