(marketing) A form of marketing in which focus is placed on influencers—individuals that have influence over potential buyers—rather than the target market as a whole.

market research

(marketing) printed materials to present business information, e.g. leaflets, folders, brochures, fliers, fact sheets, direct mail pieces.

plural of secondary market

plural of black market

(finance, accounting, chiefly attributive) Assigning a value to an asset equal to the current market price of the asset or one calculated based on related standardised assets for which there is a market.

plural of mark-to-market

plural of flea market

plural of mark to market

The marketing discipline focused on face-to-face interaction via trade shows, corporate meetings, and other events.