A sales and marketing practice whereby the seller shows two prices, a normal price and a lower special discounted price, in order to attract customers by the apparent saving, but where the "normal" price is in fact a fiction, the goods having never actually been sold and/or offered at that price.

One who views or reads an advertisement; the target of advertising.

plural of advertisee

(archaic) third-person singular simple present indicative form of advertise

(archaic) second-person singular simple present form of advertise

(informal) Tending to advertise something; promotional.