(marketing, demographics) The generation following Generation Z, born between the early to mid-2010s and the mid-2020s.

A member of Generation Alpha.

plural of general insurance

(insurance) A form of insurance that is not contingent on the death or survival of a person. Sometimes excludes health insurance as well. Common personal forms include car insurance, home insurance, and travel insurance, alongside a range of commercial types of insurance.

(military) An officer above the rank of colonel.

plural of generic property

Used other than figuratively or idiomatically: see generic, property.

The generation of people who emigrated from the West Indies to Great Britain after the Second World War

plural of general insurer

(insurance) An insurance company that provides general insurance policies.