Alternative form of cross-resistance

plural of resistance band

A long piece of material of varying grades of tenacity usable to create targetted tension for a muscle workout.

The study of the reactions of consumers to various (possible) products they might buy.

Synonym of consumer research

(marketing) A resistance on the part of consumers toward adopting or using a particular product.

(marketing) Synonym of consumer resistance

(marketing); (figuratively)

The part of a lever between the load and the fulcrum.

A census-designated place in Riverside County, California, United States.