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A product that is chosen by more consumers than any of its competitors. / A company that manufactures or markets a market leader or that outsells all other similar businesses.

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market leader

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market leader

noun

A product that is chosen by more consumers than any of its competitors. / A company that manufactures or markets a market leader or that outsells all other similar businesses.

Apple is the market leader in the smartphone industry.

Google翻訳 / DeepL翻訳

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意味（1）

A product that is chosen by more consumers than any of its competitors.

The aim of the sophisticated type of own label is to present customers with a product which has at least as good a quality as the brand of the market leader.

Google翻訳 / DeepL翻訳

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意味（2）

A company that manufactures or markets a market leader or that outsells all other similar businesses.

The lesson is that when you are competing with a strong market leader you should not necessarily attack head on, but try to change the rules of the game: for example by approaching the customer from a new direction.

Google翻訳 / DeepL翻訳

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market leader

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market leader

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