In America alone, people spent $170 billion on “direct marketing”—junk mail of both the physical and electronic varieties—last year. Yet of those who received unsolicited adverts through the post, only 3% bought anything as a result.

Where the four first Verses are only a Quadran, and consist of 10 Syllables each in Alternate Rhyme

East of Khotan itself, we find a local culture typified by a cemetery at Sampul (Shanpula). It is located near the administrative centre of Lop County (Luopu).

No sooner was I crept out of my cradle / But I was made a king, at nine months old.