Words are a conveyor of meaning.

When Jasper surfaced, Skiles thought to himself, Woody will come through. He'll find the way. He always gets us out of predicaments like this. Now that he's back it's just a matter or gearing up, getting in the water and getting the hell out of Dodge.

Just don't break the stupid feedbacky fucker. We'll set up and rehearse. Bring a notebook so you can write down the chords.

For those who seek surveillance revenues, dark data represent lucrative and necessary territories in the dynamic universal jigsaw constituted by surveillance capitalism's urge toward scale, scope, and action. Thus, the technology commmunity casts dark data as the intolerable “unknown unknown” that threatens the financial promise of the “internet of things.”