The one-shot is a perennial mail order vehicle, so called because you market just one item instead of an entire line, and you therefore have one shot in which to sell it.

… like the Muslims who saw Mecca as the world's navel, the British saw London as the world's capital. Omphaloscepsis has always been one of the world's troubles.

This was first taken to be a bestial murder , but finally it was cleared up that this was an unfortunate accident during an automasochistic performance .

Vpon her eyelids many Graces sate, / Vnder the shadow of her euen browes, / Working belgards, and amorous retrate […]