Tony the Tiger, the longtime spokescritter for Kellogg's Frosted Flakes, is just one famous example of how animation can be used in advertising.

My parents won't let me go out tonight.

… So we thought we'd better hop our frames out of there at the high port.

Animateurs are indeed shifting subjects, resisting classification or belonging. Being an animateur is frequently a temporary status, a transitional experience that may or may not lead to acquiring financial or cultural capital. Often equipped with technical skills, animateurs are frequently students or self-taught animators, who may or may not be on their way to becoming professionals.