English Dictionary

price up

verb

(transitive and intransitive) To increase the price of. / (transitive) To calculate the price or cost of, especially when a number of components must be taken into account.

The company decided to price up their products due to increased production costs.

意味（1）

(transitive and intransitive) To increase the price of.

Simply that when marketers think of pricing up, they need to think of themselves as Icarus. Their objectives may be noble, like improving profitability, being able to give their consumers a better product or experience, or being able to spend more on media, but when they get carried away in pricing up, like Icarus, they get burned.

意味（2）

(transitive) To calculate the price or cost of, especially when a number of components must be taken into account.

The builder is coming round this afternoon to price up the job.