English Dictionary

direct response

noun

(marketing) Marketing designed to generate an immediate response from consumers, where each consumer response (and purchase) can be measured and attributed to individual advertisements, and where there is no intermediary between buyer and seller.

I received a direct response to my email.

意味（1）

(marketing) Marketing designed to generate an immediate response from consumers, where each consumer response (and purchase) can be measured and attributed to individual advertisements, and where there is no intermediary between buyer and seller.