Superior in quality; higher in price or value. / (automotive) High-end; belonging to the market segment between mid-market and luxury.

A prize or award. / Something offered at a reduced price as an inducement to buy something else. / A bonus paid in addition to normal payments.

plural of premium

(finance) Above par value. / At a high, or higher than expected, price. / Scarce, in short supply.

(marketing) The move towards more expensive premium products.

Third-person singular simple present indicative form of premiumize

present participle of premiumize

simple past tense and past participle of premiumize

(marketing) To move toward a more expensive premium segment.

(finance) The amount over par value an issuer must pay to redeem a callable bond on a call date.