(informal) To market a product or service by means of purported market research.

(informal) sugar; sweetheart (as a term of endearment)

The process where a product marketer falsely pretends to be a market researcher conducting a survey, when in reality they are simply trying to sell the product.

present participle of sug

Third-person singular simple present indicative form of sug

simple past tense and past participle of sug

(uncountable) Sucrose in the form of small crystals, obtained from sugar cane or sugar beet and used to sweeten food and drink. / (countable) A specific variety of sugar.

(transitive) To add sugar to; to sweeten with sugar. / (transitive) To make (something unpleasant) seem less so.

(minced oath) Used in place of shit!

(countable) Something suggested (with subsequent adposition being for) / (uncountable) The act of suggesting. / (countable, psychology) Something implied, which the mind is liable to take as fact.